ARK Agency's pro bono creative fuelled world-first mass ‘change-in’ outside Labour Conference, as government paternity leave review enters its final stages

Low awareness became the creative advantage behind a strange, cinematic tale of smugglers, nuns and forbidden lager.

Campaign urges the UK to swap screentime for 'greentime' as part of Eden Project's 25th anniversary

The agency will help develop the creative for a three-year initiative connecting communities with the outdoors

Appointed lead creative agency for Goodwood Revival in 2025, ARK has secured an expanded remit as the Goodwood Estate pursues its international growth ambitions.

Celebrity chefs Jamie Oliver, Hugh Fearnley‑Whittingstall and Tom Kerridge have backed a new campaign that is putting the spotlight on beans.

The Bang In Some Beans campaign is a bid to double the UK’s intake of beans, legumes and pulses by 2028.

For two days in early July, Peter Street in Soho played host to the shop of dreams, in a tribute to the joy of holiday crisps. Xander Hart and Hannah Needham from ARK shared the details with LBB’s Cathy Meyer-Funnell

A year in, the London-based agency is afloat and making progress at a rate of knots. Having won clients including BINANCE, LÖFBERGS, Huel, Magners, and DR. VEGAN, ARK has already brought campaigns alive for most of them. LBB’s Alex Reeves chatted to Mat about ARK’s first year and how the agency has been built for the tumultuous waters of today’s industry.