holiday reads

we laid bare holidaymaker's’ innermost feelings through real book titles, in a national ooh campaign that perfectly encapsulates the feeling of holiday bliss

Shot on film by photographer Eleonora d'Angelo on the Spanish Costa Brava, each execution puts the book front and centre, with carefully selected titles like 'Cloud Nine', 'Last Night A DJ Saved My Life' and 'This is Happiness' perfectly illustrating the transformative power of a loveholidays holiday.

United Kingdom & IRELAND
january 2026